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“We learned how to speak about our work intelligently and holistically, and develop an unforgettable case—interweaving stories of what we do that would appeal to the gut, heart and head of the listener.”
A collage of four women speaking into microphones and listening surrounded by tropical foliage, orange flowers and organic shapes

How can this e-book spark new opportunities for your work?

Rights and justice organizations are being challenged to radically reimagine how to finance their work sustainably. Communicating your value to new and non-traditional supporters has never been more vital.

This e-book is a labor of love that crystallizes communications strategist Elizabeth Seja Min's 40+ years of experience in the trenches with organizations across Global Majority countries, North America, and Europe. The Gut-Heart-Head Formula  has helped hundreds of organizations sharpen their messages and unlock new funding opportunities.

With case studies from 18 countries, you'll be inspired to work through examples and reflections for your own organization. You'll be surprised at the new energy it will bring to your website, social media, reports, proposals and pitches!

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About Elizabeth Seja Min

Elizabeth is a tone-setter, leadership coach, problem solver, strategic designer, partner and shepherd-at-large. With 40+ years of experience, she has helped hundreds of organizations communicate with heart, raise serious capital, collaborate and lead.

Elizabeth has been in the trenches with every aspect of organization life, working on the most pressing social issues of our time. She’s built organizations and projects from the ground up and guided leaders and teams through times of serious strategic transition. With Spring’s FIRE program, she has coached hundreds of organizations worldwide in creating compelling communications to mobilize resources for a more just world.

Financial Innovation & Resilience

Elizabeth's work has been integral to Spring’s Financial Innovation and Resilience (FIRE) program, which introduces participants to her powerful communications tools and other strategic financial tools.

FIRE is internationally acclaimed for supporting organizations to build mission-aligned financial strength. More than 1,500 people from 500+ organizations in more than 70 countries have participated.

Five FIRE participants smiling and holding up fake money

Download your free e-book

 

Curious?

Take a sneak peek at the contents with these sample chapters.